Built for endodontics

An endodontic website that handles same-day requests and referrals

An endodontic website earns its keep when a patient in pain can request a same-day visit in under a minute, a referring dentist can send a case without a phone call, and the root canal page removes the fear that stops people from booking.

Findings

Whatusuallygoes wrongforendodonticpractices

Four problems we see on most endodontics websites we replace.

  • A patient with a toothache lands on a slow page and calls the next practice on the list.
  • The same-day request is a phone number, so after-hours requests are lost.
  • Referring dentists send cases by fax because the site gives them nothing better.
  • The root canal page reads like a procedure manual and does nothing to calm the reader.
A calm, modern practice reception desk with two team members at work, seen from the hallway
Endodontic practices: same-day requests and referral instructions, answered on the page.Photo: Marc Chemla on Pexels, Pexels License

The build

Thepagesyoursitewill carry

Each one its own page, written in your voice and reviewed by you, with the booking request at the end.

  1. 1Home
  2. 2Same-day and emergency visits
  3. 3Root canal treatment
  4. 4Retreatment and apical surgery
  5. 5Cracked teeth and dental trauma
  6. 6For referring dentists
  7. 7Before and after your visit
  8. 8Insurance and payment

Same-day request and referral form

The same-day request asks the patient which tooth or area hurts in their own words, how long it has hurt, whether a dentist has referred them, their insurance carrier and whether they can come today. It pushes into your practice management system or CRM tagged as urgent and notifies the front desk immediately. Referring offices use a separate referral form with record upload.

It is a request, not a confirmed appointment. Your front desk confirms every one.

The plans

Threewaystorun it

Every plan carries the pages and the booking request above. The build fee of $797 is invoiced only after launch.

  • Single OperatoryThe website, fully managedLive in 7 days
  • Multi-LocationEverything, plus the Content EngineLive in 15 days
Compare the plans

What you get

Whatthesitecarriesforendodontics

Every plan includes the website, the booking request, hosting and the weekly changes. The AI Engine is added on the Full Practice plan and above.

The website

  • Cleanings, crowns, root canals, implants, aligners, whitening, emergencies and whatever else you offer, each on its own page with an FAQ block and the booking request.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • A page per office with hours, parking, team and map, plus pages for the neighborhoods and nearby towns your patients come from. Multi-Location adds a location hub.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • The carriers you accept, how billing works at your office, and your financing or membership options, in plain words.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • A short request form (reason for visit, carrier, preferred times) that is clearly a request your front desk confirms, with an automatic reply to the patient.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • Every request is pushed by API, Zapier or Make into your practice management system where it accepts external requests, and into your CRM in every case, with new patients tagged.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • Static pages served from Cloudflare, compressed photos and almost no JavaScript, re-tested after every change.

    Single Operatory: includedFull Practice: includedMulti-Location: included

  • Readable type sizes, color contrast and large tap targets for patients of every age, built with the WCAG guidelines in mind.

    Single Operatory: includedFull Practice: includedMulti-Location: included

AI Engine

  • Answers calls the front desk cannot pick up, handles questions about hours, treatments, insurance and financing, and turns the call into a booking request. Calls are summarised into a PDF: who called, what they wanted, what needs a person.

    Single Operatory: not includedFull Practice: includedMulti-Location: included

  • A chat on every page that answers practice questions from your own content and collects a booking request with the same fields as the form.

    Single Operatory: not includedFull Practice: includedMulti-Location: included

  • Replies to texts, Facebook Messenger and Instagram DMs around the clock and books requests. Anything clinical is handed to a person at the practice.

    Single Operatory: not includedFull Practice: includedMulti-Location: included

  • We file the US carrier registration for business texting so replies and reminders are not filtered as spam.

    Single Operatory: not includedFull Practice: includedMulti-Location: included

Compare the plans and prices

Client words

Whatendodonticspracticesdescribe

  • Before this, sending our new patient appointments form felt like posting a letter into the dark. Now the sender gets a summary, the next step in plain language, and a way to correct mistakes. Duplicate submissions have dropped away almost completely.
    Michelle HarcourtScheduling supervisor, Root canal and general dental clinicSanta Rosa, CaliforniaSubmission acknowledgment and follow-up for new patient appointments
  • I appreciated being asked to separate new patient appointments requests from ongoing conversations. New business and existing conversations now arrive under different subjects. Visitors get a simpler page and we get a clearer inbox.
    Zoe WeatherbyPatient coordinator, Emergency and general dental surgeryHarrisburg, PennsylvaniaInquiry categories and guided navigation for new patient appointments
  • I judge a project by what happens after launch, and the new patient appointments handover passed. It explains the routine tasks step by step, without assuming any project history. It has already earned its keep during one absence and one staff change.
    Margaret MayfieldDental nurse lead, Mixed NHS and private dental practiceBillings, MontanaStaff handover and maintenance notes for new patient appointments

Case studies

Casestudiesforendodonticsandpractices like it

Real projects, anonymized by practice type and region, with the practice's own words on what changed.

All 20 case studies

Live demo

See it built for endodontics

A 30-minute walk-through of the pages above, with your treatments and the same-day request and referral form wired the way your front desk wants it.

Book a demo

Questions from endodontic practices

How fast does a same-day request reach the front desk?

Immediately. The request is pushed to your practice management system or CRM with an urgent tag and a notification, and the patient gets a confirmation that says the front desk will call back to confirm a time.

Can the AI Engine take same-day requests after hours?

On the Full Practice and Multi-Location plans, yes. The chat and SMS agent collects the same fields as the form, tells the patient when the office opens and hands anything clinical to your team. It does not advise on pain or symptoms.

Does the root canal page reassure patients without making clinical claims?

It explains what the visit involves at your practice, what modern treatment is typically like and what to expect afterwards, in plain terms you approve, with a clear line that the page is general information.

Can referring dentists upload records?

Yes, through the referral form, which accepts files and routes them to where you tell us. If you already use a referral portal, the page links to it instead.

How do same-day requests reach us quickly?

The same-day request form is on every treatment page and the emergency page, and it lands in your practice management system or CRM with a notification. On the AI Engine plans the receptionist also answers calls and texts, collects the same details and flags urgency for a person at the practice.

Can referring dentists send a case with imaging?

Yes. The referral form takes the referring practice, the patient, the tooth or quadrant, the reason for referral and file attachments where you want them, routed to the coordinator who handles referrals.

What do you publish about root canal treatment?

What the visit involves at your practice, how long it usually takes, what happens afterward and how it is billed, as general information reviewed and approved by your team. Nothing on the page is a diagnosis or a treatment plan.

Can the site handle after-hours pain calls?

The emergency page puts the fastest route first, usually a tappable number, and the request form works around the clock. With the AI Engine, out-of-hours calls and texts are answered, summarised and handed to your team; the agent never advises on symptoms or treatment.

See it built for endodontics

A live walk-through, on your screen, of the site your practice would get, with the same-day request and referral form wired the way your front desk wants it.

Book a demo